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|AutoNation's Maroone Stores to Sponsor University of Miami Hurricanes|
|FORT LAUDERDALE, Fla., Sep 6, 2001 /PRNewswire/ --|
Sponsorship Kicks Off With Ticket Giveaway for Sept. 8th Football Season Home OpenerAutoNation, Inc. (NYSE: AN), America's largest automotive retailer, today announced that its 26 "Maroone" dealerships in South Florida will kick off a corporate sponsorship of the University of Miami's athletic department this weekend with the Hurricanes' first home game of the college football season.
In honor of the September 8th home opener against the Scarlet Knights of Rutgers University, Maroone dealerships have been giving away 3,000 game tickets while supplies last to customers who have been test driving vehicles at any of the 26 Maroone locations in Miami-Dade, Broward and Palm Beach counties.
Additionally, at the first and second quarter break of every Miami Hurricanes home game, two fans will be randomly selected to participate in the "Maroone Challenge," a football-related skills event with winners receiving four tickets to the November 17th final home game against the Orangemen of Syracuse University. The winners also become eligible to win a two-year vehicle lease that will be given away during a final Maroone Challenge at the Syracuse game.
"We're honored and excited to be a corporate sponsor of one of the leading collegiate athletic programs in the country," said Michael E. Maroone, AutoNation's President and Chief Operating Officer. "This is a 'win-win' sponsorship for the Hurricanes, AutoNation's Maroone dealerships and for South Florida sports fans."
The Maroone dealerships' sponsorship of the Hurricanes also includes:* Maroone signage on the Hurricanes' home scoreboard at the Orange Bowl, additional Maroone signage and vehicle displays in the Orange Bowl's east end zone, full-page Maroone ads in game programs and various fan-centered promotional events.
* On-field recognition of the Maroone corporate sponsorship during the September 15th home game against the Huskies of the University of Washington.
* A trip for two give-away to the October 13th game in Tallahassee, Fla. against the Seminoles of Florida State University. Entry forms for the trip give-away are available at all South Florida Maroone locations.
* Three tapings of "The Larry Coker Show," hosted by the Hurricanes' head coach, from three different Maroone store locations.
* Other signage and promotional opportunities with the University of Miami's basketball and baseball teams.
AutoNation's Maroone group of dealerships operates 31 new vehicle franchises at the following 26 South Florida locations:
Belle Glade Maroone Chevrolet/Pontiac/Olds/Buick/Cadillac Coconut Creek Maroone Chrysler/Jeep Delray Beach Maroone Chevrolet of Delray Maroone Dodge of Delray Maroone Ford of Delray Maroone Nissan of Delray Fort Lauderdale Maroone Chevrolet of Fort Lauderdale Maroone Ford of Fort Lauderdale Maroone Nissan of Fort Lauderdale Maroone Toyota Greenacres Maroone Chevrolet of Greenacres Hollywood Maroone Honda of Hollywood Maroone Kia of Hollywood Lake Park Maroone Lincoln-Mercury of North Palm Margate Maroone Ford of Margate Miami Maroone Chevrolet of Miami Maroone Chevrolet of West Dade Maroone Dodge of Miami Maroone Ford of Miami Maroone Honda of Miami Maroone Nissan of Miami Pembroke Pines Maroone Chevrolet of Pembroke Pines Maroone Dodge of Pembroke Pines Maroone Nissan of Pembroke Pines Maroone Oldsmobile/Isuzu Perrine Maroone Nissan of KendallAbout AutoNation, Inc.
AutoNation, Inc., a Fortune 100 company based in Fort Lauderdale, Fla., owns and operates 367 new vehicle franchises in 17 states. In 2000, the Company generated more than $20 billion in revenue. For more information, visit www.autonation.com, where shoppers can find approximately 100,000 new and used vehicles for sale.
SOURCE AutoNation, Inc.
CONTACT: Oscar Suris of AutoNation, +1-954-769-3576, or email@example.com /Photo: http://www.newscom.com/cgi-bin/prnh/20001017/AUTONATIONLOGO AP Archive: http://photoarchive.ap.org PRN Photo Desk, 888-776-6555 or 212-782-2840 /Company News On-Call: http://www.prnewswire.com/gh/cnoc/comp/750525.html
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